Kaplan Fox Protects Consumers From False Advertising

Kaplan Fox represents consumers in many cases alleging they got ripped off because of false advertising. We can pursue class action cases against companies if they marketed or sold you a product by claiming that it had features or qualities that it doesn’t. Examples of false advertising include television commercials that claim a new car gets fantastic gas mileage when it really doesn’t. Or, a company might promise fake health benefits on the label of a vitamin bottle or claim the vitamin contains ingredients that it doesn’t actually have. Our consumer protection lawyers represent customers in class action cases in order to get their money back when they bought products because of false advertising.

What is false advertising?

False advertising generally includes the use of false or misleading statements that misrepresent the nature or quality of the product, its ingredients, or its price. Common examples of false advertising include using prices that only apply after rebates or multiple purchases, claiming food contains ingredients or has health benefits it doesn’t (also known as “angel dusting”), using phony comparisons or benchmarks to inflate a product’s performance compared to other similar products, or engaging in “bait and switch” campaigns where customers are lured into a store to buy a product there is only a limited quantity of so the customer will buy something else.

Many states prohibit companies from engaging in false advertising because it harms consumers and is unfair to businesses who advertise honestly. For example, California outlaws making any statements that are “untrue or misleading” no matter how those statements are advertised to a customer, including via the Internet. Consumer protection laws also prohibit “half-truths” or partially misleading ads. In New York, false advertising includes a company failing to tell a customer all important information about a product, such as a hidden defect or health hazard. Customers who have bought products they would not have otherwise purchased because of false advertising can bring class action cases to get their money back.

Kaplan Fox’s False Advertising Lawyers

Our consumer protection lawyers have represented plaintiffs in class action cases that were impacted by allegedly false advertising by carmakers, toy manufacturers, and tech companies, among others. Our dedication to protecting customers’ rights has recovered hundreds of millions of dollars in class action cases that held corporations accountable for consumer fraud.

Examples of our cases involving claims of false advertising include:

Wolf v. Red Bull GMBH, No. 1:13-cv-08008 (S.D.N.Y.): Kaplan Fox represented Red Bull purchasers who claimed that Red Bull did not actually provide the energetic rush of benefits in a safe manner that it claimed to. We recovered over $13 million in cash and benefits for class members.

Schneider v. Chipotle, No. 4:16-cv-02200-HSG (N.D. Cal.): We are class counsel in a consumer protection class action against Chipotle alleging that the restaurant’s 2015 advertising campaign misleads customers by claiming that its menus are GMO-free even though they are not. The Court certified a class action in 2018 and the case is pending court approval of a $6.5 million settlement.

In re Arizona Theranos Incorporated Litigation, No. 2:16-cv-02138-HRH (D. Ariz.): We are representing patients who allege that they were subjected to unreliable blood testing by tech startup Theranos and Walgreens. The Court recently certified many of the claims in the case as a class action. benefits of its “One-A-Day” vitamins. The court recently denied Bayer’s motion to dismiss the case.

What should I do if I bought a product because of false advertising?

If you believe you have been a victim of false advertising, please fill out the form below or call 1-844-333-7660 for a free and confidential consultation.