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Aug 29 / Posted by Kaplan Fox Administrator

Court Certifies Class Action Over Chipotle’s “Non-GMO” Advertising Campaign

On September 29, 2018, a federal court in Oakland, California granted class certification in a lawsuit against Chipotle Mexican Grill, Inc., over claims by consumers that Chipotle engaged in false and misleading advertising in connection with a marketing campaign over its allegedly “non-GMO” menu. The lawsuit, originally filed by Kaplan Fox in 2016, alleges that Chipotle’s marketing claims that its menu and ingredients were “non-GMO” were deceptive to consumers because many of the products were sourced from farms that used genetically-modified feed and because its beverages contained corn syrup. Plaintiffs eventually defeated Chipotle’s motion to dismiss and have now obtained class certification on behalf of consumers in California, New York, and Maryland. Additionally, the Court rejected Chipotle’s motion for summary judgment, finding that the consumers claims were ripe for trial.

Kaplan Fox has been appointed as class counsel in this case against Chipotle and also has extensive experience representing consumers in cases alleging that they were deceived by false advertising into purchasing consumer electronics, nutritional supplements, toys, and other household goods. Kaplan Fox’s dedication to protecting consumers’ rights has recovered hundreds of millions of dollars in class action cases that held companies accountable for consumer fraud. If you would like more information about our case against Chipotle, Case No. 4:16-cv-02200-HSG, fill out the form below or contact us toll-free at 1-844-333-7660.

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